Marketing one's book requires a game plan. The competition out there is intense. Even as your reading this post, authors, publishers, and marketing firms are all creating marketing concepts to launch their own book or a clients book. Many authors ask me what is the key to success? My first answer is always educate yourself. Find what works best for you as a author and your book. Find that arena that best fits. If your a Christian author, market the Christian Marketplace. If your book is about the Great Outdoors, market people that are into camping, hiking, and out doors. If your book is about great foods and cooking, then that is your market. Start with the basics. Find your market ...